All The Easter Eggs In Taylor Swift’s Video For ‘ME!’


Narrator: Whether or not
you were ready for it, Taylor Swift is finally
back with new music. At midnight on Friday, April 26, Taylor released the presumed lead single for her seventh album and
an accompanying music video. The song, titled “Me!,”
is an energetic anthem featuring Panic! at the
Disco’s Brendon Urie. Here are all the hidden
details, references, and meanings you may have missed in Taylor’s “Me!” music video. The video opens with a slithering snake, but it’s not the darker-toned snakes of the “Reputation” era. Instead, this snake is pink and white. Suddenly, it bursts into
a cloud of butterflies. It may appear obvious, but
there’s a lot of meaning packed into this one transformation. The snake is slithering on what looks like chalk drawn on pavement, which could be referring
to how Taylor wrote that she, in her “Reputation”-era
poem, “Why She Disappeared.” The imagery also brings to mind the ending of that same poem: The snake, of course,
represents both Taylor and her past “Reputation” era, which we now see as
coming to an official end. The butterflies here symbolize rebirth and have been featured
heavily in the song’s promo. They’re also returned to what
feels like Taylor’s true self. After all, butterflies were featured on Taylor’s very first album cover. Lastly, the sequence
seems to directly refer to lyrics from Taylor’s
“Reputation”-era song “End Game,” where she sings, This line ended up being a pretty literal description of the order in which her album and
single were released. We see Taylor and Brendon
Urie in a pretty apartment, arguing in French. This is Taylor’s first time
collaborating with Brendon Urie, though she’s been a longtime fan of his. In her February essay on
pop music for Elle UK, Taylor may have hinted at
the pair’s upcoming collab, directly naming “I Write
Sins Not Tragedies” as a special song to her at age 16. In the video, Brendon
appears to be playing the role of her love interest. Behind Taylor, you can see
a sparkling Christmas tree. This is a nod to her childhood spent growing up on a Christmas tree farm. You can also spot the bar cart teased on her Instagram countdown. We see Taylor’s cats Olivia and Meredith make a quick appearance, one of the other many video teasers she posted on Instagram. Taylor’s first dress
resembles the one she wore while performing “Treacherous”
throughout “The Red Tour” but with flowers added. They look like the same
flowers that decorated her “Why She Disappeared” poem and her “Reputation” merch calendar, which we’ll get to later. Taylor’s style here also looks similar to her iconic “Blank Space” music video. Her mascara-teared, golf-club-wielding “Blank Space” persona
is given a further nod, as Taylor screams in French, Narrator: As Taylor exits the apartment, the song begins. “Me!”‘s opening line sounds just like the opening of “Delicate,” the result of both using a vocoder effect. The opening lyrics call back to several classic Taylor songs. First, she sings, echoing the lyrics of her song “Jump and Fall”
and a line from “Shake it Off.” We’re able to spot another image Taylor teased on Instagram as she sings, Framed photos of chicks wearing sunglasses surround a portrait of the Dixie Chicks. This could be hinting at a future collab with the country group. The Dixie Chicks also tweeted
a pair of eyes at Taylor after the song dropped,
adding fuel to the fire. As the video continues, the grand staircase and towering arches Taylor glides through
resemble the throne room from the “Look What You
Made Me Do” music video, showing the contrast between
her past and present self. Taylor sings that, Likely referencing her monologue in “Look What You Made Me
Do” when she announces: We see Taylor touch a pink phone, one that only her oldest
fans may recognize. The old-fashioned phone
looks nearly identical to the one used in
Taylor’s “Our Song” video from back in 2007. The color scheme in “Our Song” seems to be making a comeback in “Me!” She follows the line with: Referencing an iconic “Reputation”-era lyric from “End Game.” Snake-shaped clouds float her way and try to attack her, but she
walks through them unscathed. After walking out the door, Taylor is dancing in a pastel yellow suit and joined by more and more dancers. We can spot two clues from
Taylor’s Instagram countdown: the colorful tiled
pavement and briefcases. The yellow-and-white-striped sidewalks are also reminiscent of
the Yellow Brick Road from “The Wizard of Oz.” “Me!” seems to be a tribute
to both Taylor’s career and classic childhood movies. There’s another clear movie
reference to “Mary Poppins,” as Brendon Urie jumps out of a window and floats down with an umbrella. We get a view of a glass-like sky, suggesting this video is
taking place in its own bubble. In her “Ready For It?” music video, we saw a robot Taylor doppelgänger
trapped in a glass box trying to get out. But in “Me!,” it’s clear Taylor’s in control of her own world. We get a glimpse of Brendon’s new suit. It’s the same flower print
as Taylor’s first dress, the poem, and the calendar. In the distance, a pink
neon sign saying “Lover” stands out against the rooftops. Fans think “Lover” could be the title of Taylor’s next single
or another track on TS7. We get yet another
past-music-video reference when we see Taylor sitting on what appears to be a rooftop in Paris. The scene looks just like
one from Taylor’s music video for “Begin Again.” Her reference to “Begin
Again” also looks like it relates to the selective all-caps words she dropped in her Instagram captions starting back in October. Together, the all-caps words
read, “Begin Another Me.” Brendon is joined by
umbrella dancers on the roof, which are a reference to the dancers who performed with Taylor
during “How You Get the Girl” on her “1989 World Tour.” Brendon offers Taylor
flowers, which she refuses, and then offers her an engagement ring, which she also turns down. She only accepts a kitten. Fans took a lot away from this exchange. Before the premiere, Taylor told fans that there was a surprise
she’d been hiding for months in this video. Fans were convinced this
meant she was engaged to her boyfriend, Joe Alwyn. However, Taylor rejects the proposal, similar to the empty engagement ring box that caused commotion in her “Look What You Made Me Do” video. Instead, the only way you get
this girl is with a kitten. This left fans thinking that perhaps the surprise announcement
was a new kitten. This theory would add up
with the three cats present in the mural she commissioned in Nashville to promote the song. Taylor then confirmed the
theory the following morning with a post about her newest kitten. There are some other small
Easter eggs in this scene. We see both the heart-shaped earrings and the pink ruffled dress
Taylor teased on Instagram before the release. We transition into the next scene through what looks like a kaleidoscope of loud heartbeats under coats, bringing to life lyrics from Taylor’s song “Welcome to New York.” We find Taylor and Brendon dancing to a crowd of cheering fans. Taylor’s wearing a
’60s-inspired heart dress, another countdown clue from Instagram. The scene also draws contrast to one in “Look What You Made Me Do,” where we saw Taylor on a stage in front of a sea of robot-model “friends.” In “Me!,” the fake friends are
replaced with adoring fans. Taylor next appears in
a marching-band outfit, which is a callback to her
“You Belong With Me” video. The outfit is also another Instagram clue. The dancers then lift her
up into the same position she was held in during
“I Did Something Bad” on the “Reputation” tour. As she and Brendon run to what looks like a mansion melded from townhouses, we can view iconic London
structures in the distance. There’s Big Ben, St Paul’s
Cathedral, and Tower Bridge. The structures could be a
nod to Joe’s British roots and that Taylor herself may
be moving across the pond. It’s been reported that
Taylor is interested in a permanent home in London, so this could be her way of telling fans that her move is in progress. Taylor and Brendon dance
together on a rainbow platform. Taylor’s wearing white cowboy boots, perhaps a nod to her country roots. Their cheeky dance is reminiscent of the dance from “The Parent Trap,” another classic movie. The video’s final scene shows Taylor and Brendon dancing around as
colorful rain splatters down. This could be a reference to Taylor’s “Delicate” music video where she dances in the street
in the middle of the rain. In “Delicate,” a song widely
believed to be about Joe, she sings: In “Me!” we see Taylor’s lover joyously dance around
in the mess with her. The tips of her hair are colored blue. The look is similar to the pink tips Taylor rocked in “I Knew You Were Trouble” and the pink hair she’s been sporting to promote this new era. In the background, we can spot
the last Instagram teaser, a blue bike. As the song comes to an end, Taylor gives us one last extra detail that only she would create. The song is 3 minutes and 13 seconds long, while the video is 4
minutes and 9 seconds. Four plus 9 equals, yeah. Taylor’s lucky number. The video for “Me!” is a
triumphant tribute to Taylor full of subtle references to
past songs and their videos. She gives us color, nostalgia, and perhaps most significantly, a celebration of self. While Taylor’s previous era showed her literally killing and
burying her past selves, this new era begins by celebrating them. She sings, Accepting that all Taylors past, present, and future are just
really the one, true Taylor. Fans first started speculating
that Taylor had new music to release as far back as October 2018 when she posted a photo of
herself playing Scrabble with the caption, “Let the games BEGIN.” Swifties were quick to notice
that Taylor’s Scrabble tiles added up to seven points, taking the number as a clue towards TS7. Anticipation for a new
album resurfaced in February with another Instagram post,
this time of seven palm trees. Fans got their biggest clue on April 13 when Taylor posted a photo
of a heart-shaped earring with the caption, “4.26” as well as updated her official website with a mysterious countdown set to end on, you guessed it, 4/26. Fans lost it when they realized that April 13 just so happened to be National Scrabble Day, tying back to their original
theories and seeming to confirm that the countdown would end with TS7. Even more, the day
April 13 was also marked on Taylor’s official
“Reputation”-era calendar released back in July 2018. This signaled to fans
that her new music release had been planned for quite some time. Taylor followed her initial 4.26 post with a series of
aesthetically similar photos with the same caption, leading fans to believe the images were a sneak peek to the video we finally got as the countdown came to an end. The next marked dates on Tay’s calendar are 5/13 and 7/13. Could these be hinting at future single- or even album-release dates? Only time will tell. Did you notice any other details from Taylor’s “Me!” release? Make sure to let us know
in the comments below.

100 thoughts on “All The Easter Eggs In Taylor Swift’s Video For ‘ME!’

  1. Loved is also on the phone case of her new video. Definitely means something if it’s in two videos from the same album!

  2. well i didn’t know back then when brendon said ‘you need to calm down’ was actually the title of the next song!

  3. Now that “You Need to Calm Down” has been released, I noticed that at the beginning of the video while Brandon and Taylor are arguing in French, Brandon says “You need to calm down” She told us what the next song was going to be!!

  4. People are naive. The way the journalist describes a true self is not at all. she is confused. really. People dont make the real difference. No blame, it takes some work.

  5. I watched this to late but in the video for the song "You need to calm down " she has a tattoo of a snake fading into butterflies in her back

  6. How about the scene with all the queens/ pop singers that are all on stage and "all have crowns" that was a beautiful "no hate" message

  7. Brandon says " you need to calm down" (next single) Lover is the name of the new Album.

  8. I’m watching this after she released her new album name it’s lover!!!

  9. The dress is not the same as the one that she wore on the red tour. Notice how the one in the music video is a V- neck and goes below the knees while the other is a crew neck and goes above the knees 😉

  10. You forgot that Brendon Urie said you need to calm down in French which is an Easter egg to her new song

  11. In the 2nd scene when Brendon tells Taylor "You need to calm down" that's another title of her songs, but it came out later.

  12. No matter of whom I am a fan, I am always amazed by the serious and deep fandom of others. Such commitment, wow… Usually I am good with buying all albums, maybe a live album if it's really good. Sometimes I don't even buy all albums, just the best and still consider myself a fan. But am I? 😀

  13. Guys in the music video who notices Brandon says you need to calm down… if you know you know

  14. The 60s dance scene is a reference to the Broadway show Hairspray

  15. If your a true swiftie finish the lyric:

    When your birthday passed and I-

  16. She’s still very narcissistic though but her latest videos have been fun and upbeat. It’s nice to see a change and lighter mood.

  17. There's one clue that they missed
    When Brandon Urie in the beginning
    Said "you need to calm down"
    Wich is her new song.

  18. 6:01 omg that is true!!!
    Lover is her new album
    Which she is going to release on 23 of August I guess

  19. I mean in This is Gospel (Piano Version) it ends with Brendon walking away with colorful paint or water splashing all over him (after multiple items were spilled over him while playing the piano) so thending of this video could be a reference to that.

  20. Now that we saw Calm Down, you can also tell the rainbows Taylor and Brendon are running towards are reference to the next video!

  21. Why don't you people!!!! See the rainbows!!! In nearly !!! Every !!!! S c e n e

  22. I wish that You need to calm down had been out when they made this because I feel like him saying that to her was definitely an Easter Egg

  23. Not a single person noticed that Brendon is dressed in pansexual pride colours??? And so are all the dancers when Taylor sings???

  24. You forgot that there are seven of the bags that dance around Taylor referencing that this is her 7th album

  25. In the umbrella scene in the back round there was a sign that said lover and lover is one of her album

  26. In Look What You Made Me Do, opening scene approaching the graveyard, it looks like the gravestones are in the shape of a heart. Hint to Lover as it was written?

  27. Dude the girls voice is hard to hear. I have my volume all the way up and it seems like her voice goes in and out. Annoying as shit. Someone with better vocal chords should have narrated this. Smh waste.

  28. when she’s sitting at the top of london in her pink dress she sings “and when we had that fight out in the rain you ran after me and called my name” and brenden replies “i never wanna see you walk away” and this personally reminded me of her song mine from a couple years ago

  29. Pride month came early, The month of June was chosen for LGBT Pride Month to commemorate the Stonewall riots, which occurred at the end of June 1969. As a result, many pride events are held during this month to recognize the impact LGBT people have had in the world.

  30. I don’t really think this is a clue, but the scrabble letters added up to 7, and there were 7 briefcases in the video
    Edit: I just remembered that Katy perry wore a hamburger dress for the met gala after party, like she wore in the “you need to calm down” music video

  31. 7:51 the dance moves was from the movie Hairspray another great movie

  32. There was a couple rainbows, which may hint at her new music video, which is obviously centered around LGBTQ, or the rainbow flags

  33. Tbh I don’t like Taylor using a lot of snakes in her music videos lately cause I have a phobia of snakes😔

  34. Your political bias is actually disgusting. Not all conservatives hate gay people.

  35. In the second scene Brendon also says “you need to calm down” which is her new song……..

  36. I want to meet Taylor swift and my cousin sister too but how 😭😭😭😭😭😭😭

  37. At 5:29 you can see Taylor sitting wearing a pink dress which seems to be disintegrating into cotton candy. In her new single, You Need To Calm Down, at the beginning, she is putting pink cotton candy in a blender… That's just something I noticed.

  38. If anyone noticed this like please
    After Taylor touched the pink phone the cloud turned into a scary cloud thing and had a scary face, then it went to attack her

    👍my comment if you noticed

  39. Wait you missed this one:
    Brendon says You Need To Calm Down
    Taylor’s new song is called You Need To Calm Down
    COINCIDENCE???
    I THINK NOT!!

  40. You missed the faced that her dresses were kind of melting but never ending hinting that her career went down hill but is still here coming back

  41. I had a hunch you guys were wrong about Lover being the next single release… and thought it could be the album title. And here we are. You missed the rainbow in the sky at the end which has to be a nod to the release after this one, You Need To Calm Down; also Brendon tells her to calm down in the apartment scene she's all "I Am Calm". So, I think you got the reference about calming down wrong.

  42. I can't believe you didn't aknowledged that the Mary Poppins reference was also a Panic! At The Disco "Ready To Go" reference

  43. Omg I love Taylor's new kitty but I couldn't tell the gender but of course she's not going to be able to get the private parts of the the cat in the video or the picture (definitely not in the video)

  44. OMG!!!! THIS VIDEO REPRESENTS MK ULTRA.

    DO SOME RESEARCH… BUTTERFLIES MEAN MK ULTRA
    TRAMA BASED MIND CONTROL.

    READ TRANCE FORMATION OF AMERICA. CATHY O’Brein.

    READ ILLUMINATI 13 BLOODLINE… she’s dead because she’s in a MK ULTRA PROGRAM.

  45. you missed that in the behind the sceins of ME the cat that brandon urie gives her was not hers because she says that can she have her and a lady says she is available
    see the behind the sceins of the song to see

  46. Bruh there was roses in you need to calm down video. On her dress in this video and in our song video

  47. I think, when she leaves the door she leaves the drama and open a new world of shining shimmering flying colors world

  48. The rain scene could also be a reference to singing in the the rain

  49. I don't really know how I got here from watching the H3 podcast but… All this about clearly fairytale bs such as "Taylor Swift era's" and signs everywhere like it's Taylor Swifts cinematic universe because she or the higher ups in charge of her career know that people will pick it apart and stay tuned for everything to keep up like some kind of work of fiction but with a real person as the center of it all just seems kind of sick and twisted on atleast a few levels.

  50. So this is what I’m thinking ( this includes the reputation era) so Taylor went threw a break up during the reputation era and she made all these songs on how she wants revenge and how she is mad. Then in the new album ( which I think is called Lover) she found new love and she forgets about the break up and she starts a new life but her old selfs including the past self from the reputation era are Follow her and trying to make her be mad about life again but she refuse’s to. Just so you know this is what I think so plz don’t hate on me .~.

  51. Those snakes and butterflies are the tattoo on taylors back in the vid (You need to calm down)

  52. she's a genius in music… love you Taylor. Then, Now and Forever

  53. You missed when ever he lifted he up we’re there royals it’s a gay pride lights to tease you need to calm down

  54. When Brenden says in the beginning when they were talking in French, he said "you need to calm down" that's the name of her new song

  55. Taylor's birthday is 12.13… so yet again another refrence to the number 13.

  56. Some parts reassembled Panic! at the Disco song "Ready to Go!"
    1) After being launch to the sky Brendon fly with an umbrella (and fly down in front of a clock tower).
    2) After that scene we see Brendon and the dancers dance in a street that look the same in the parade and last part of me! The only difference is P!atD one is black/grayish while this one is colorful.
    3) The dancers were using colorful umbrella in Ready to Go. (something is bothering me with this scene.)

  57. What about the one eyed snake? The snake having only one eye has gotta mean something.

  58. If the song was
    Brendon Urie ft. Taylor Swift, instead of TS ft. BU, the song would have been titled "You!"

  59. You missed on more stuff that when she gets out of her apartment room and and jumps over the water …look at the shadow on the wall on the right side that speak now album cover ..its just a glimpse of that . Bye !

  60. you forgot the ! is because of Panic! at the disco's ! because she is a fan

  61. Reputation era has come to and end? More like the attempt to change failed and has to go back to the old self.

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